One Goal – One Measurable This week I am wrapping up The Bootstrapper’s Email Marketing Success System, my new digital course designed to help small businesses use the tools to create a sustainable revenue stream driven by email. I’m so excited for the results, so honored to have had the opportunity to guide the students
I made a bucket list. Here’s what I learned.
With a big birthday looming, I decided to make a list of 37 things I want to do before I turn 38. The list has
Erica Riffs. The Power of the Countdown
We’ve all used the countdown at some point in our lives. “Get over here,” demanded of a child or pet. No response. “1… 2…” Then,
Learning New Things in your 30s
I’ve been watching all three of our kids learning new skills the past few weeks, while simultaneously learning some new skills (or dusting some off)
School of Maddox – Lessons in Fashion
The big takeaways: Be less concerned with what fits, flatters, or is functional. Do all the things and find out what fits when you’re living
The Scrappy Mom-preneur’s Go-To Resources
Today’s episode of the podcast is so meta. I’m sharing my favorite “scrappy business-owner/working mom” tools and practices. What’s fun about today’s episode is that
The Enthusiastic YES!
You all need some Kathryn Witherington in your life. Kathryn is the Executive Director of the Downtown Walla Walla Foundation. She’s working hard in this
Erica Riffs – Poop on the Patio
In today’s riff, I share the lesson my daughter’s impression of our engagement puppy taught me last week. The long & short of it? The
My interview with a legal drug-dealer
Okay, it’s an interview with a pharmacist, so don’t panic. In today’s episode, my friend and neighbor Ashley Johnson sits down with me (and a
Bye, 2020
Let’s say goodbye to the year that everybody thought sucked. Let’s say hello to the year that is destined to let us down! But in